Orkin Marketing/Management

Most of our clients are established entertainment professionals. They don't need someone to launch their careers. But they do need "a guy."

That is: they need someone to help understand, manage and further develop their brands - and to express them, particularly on social media. They need someone who understands their vision - who can articulate it in a written plan and then execute. They need an advocate, a negotiator and a liaison to partners and providers. They need help with research, choosing/rejecting projects and launching/managing their own projects while they tend to the work at hand.

Underneath all of that: they need availability, flexibility, adaptability, loyalty and discretion.

Many personal managers come from within the industries in which they work; music, film, sports, and so on. Steven Orkin has 20 years of artist management experience. But where he comes from is a little different.

Steven came out of the ad agency world. He was an account supervisor responsible for business and marketing strategy at two major agencies. Before that, he spent four years at MBNA Corporation working in direct response marketing. The difference for you: someone who thinks strategically, develops concepts, manages projects and knows how to treat a client.

Steven charges for his time. Whether you need a few hours a week or a full-time manager, Steven will present a written plan with clear goals, a timeline and his proposed cost. You can end the arrangement at any time.